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#TheOpenMike S2:E7 - Digital Marketing and the Innovation Around Product Launches

By Mike Midgley Posted 8 October, 2018 In #TheOpenMike Ep23 - Digital Marketing and the innovation around Product Launches

Digital Marketing and the Inovation Around Product Launches

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In This Episode of #TheOpenMike

On today’s episode, we are going to be discussing Digital Marketing 

The term digital marketing can be in many discussions overused and misunderstood, often clients feel confused about an intangible service that can require 10s of thousands of pounds/dollars in investment.

For any business to make an investment, the need for clarity and a process that demonstrates a strong path to ROI is essential. 

The digital market requires many other dance partners to perform and produce the results required, or often overpromised.   

With the market still what some would call “The Wild West’ its important that any business reviewing digital marketing that the whole picture should be considered.

We will cover the core topic and some of the core associated partnership components required to ensure your digital marketing fires on all cylinders plus much more in today's episode of #TheOpenMike 

I’m honoured to be joined today and a big #TheOpenMike welcomes to Zeev Wexler from Wexler Consulting group based out of the Washington DC area. 

Growth hacking and innovative product launches that disrupt the market change the world, and usually make significantly more revenue' - Mike Midgley

Zeev Wexler
Zeev Wexler

Zeev Wexler is a digital industry leader, marketing automation disrupter, and CEO of a rapidly growing marketing firm.  His rise to success began with owning successful businesses in public relations and hospitality at the age of 16. 

Today Zeev has over 20 years of experience in sales, marketing and business strategies and has achieved many successes and awards throughout his career, including being named one of LinkedIn's top 20 world experts.

Zeev harnesses an ROI-focused approach to continually automate processes that have averaged his clients a 34% yearly growth rate.

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About The Author
Mike Midgley

Mike Midgley is an experienced entrepreneur and executive board professional with venture capital experience and a proven track record in high growth business strategies. Throughout his career, Mike has achieved successful six and seven-figure exits plus he has raised over £1.6m in Venture capital and franchised his businesses over 68 times. As a podcast Host, Keynote Speaker, Angel Investor, Executive Coach and Non-Executive Director, he provides a motivational ‘hands-on’ driven approach that is supported by an extensive skill set across the fundamental disciplines of business. Outside of his executive services, Mike still plays an active role as the a Growth Engine Architect within The SuccessHub's HubSpot Inbound Certified Partner Agency channel that supports High growth SME's and Mid Corporate / Enterprise clients. Mike is passionate about giving back to the community, he is an active Business Mentor for Doncaster Councils 100 Mentor Program, plus he contributes to the SuccessHub Community Program and Charitable work where he raises money for his favourite charity the NSPCC.